DATA INTELLIGENCE

powered by Publicis Media

Solutions

Comprehensive tools and insights to power your business decisions

Our Key Pillars

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Research & Analytics

With more than 20 years of experience, we have developed a deep understanding of the market and built a framework for insights gathering and visualisation to answer any specific business challenge

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Strategic Excellence

We built a disciplined process of turning gathered data and analytics into strategic, innovative & high-impact ideas that drive measurable business growth and deliver them seamlessly across media channels and platforms

Execution Control

Our automatised Power BI reports with real time data gathering gives you the best control on your activations outcomes across all media - Offline, Online, Social Media, Influence marketing

Our Solutions

An integrated ecosystem designed around your business goals

Media Execution HUB

Media KPIs & Delivery

Data Intelligence

Strategy & Analytics

Client Business Goals

Marketing & Growth

Client Team
Client Team
Client Team
Client Team

Content Execution HUB

Creative & Production

Trading Investment

Pricing & Negotiations

Our Solutions Fuel

Media Market Overview

Comprehensive analysis of current state, trends and dynamics across media channels in Moldova.

  • Media consumption patterns dynamics
  • Market trends (top categories and advertisers, new media tools and platforms)
  • Deep dive in media channels specifics (TV, Digital, Social Media, Influence marketing)
  • Up to date market intelligence
🆓 Demo free · Last version €250 VAT incl.

TV Competitors Analysis

Comprehensive TV competitive intelligence across all TV channels.

  • Active competitors on TV
  • Volumes of activity and seasonality
  • Used channels mix and quality of placement
  • Detailed flowcharts and used spots description
✅ 1 month free trial · then €500/mo VAT incl.

Influencers Stars Index

Comprehensive tracking of Moldova's most influential social media accounts and their evolution over time.

  • Influencer identification
  • Audience analysis
  • Engagement metrics
  • Trend forecasting
✅ 1 month free trial · then €500/mo VAT incl.

Social Media Index

Track, measure, and analyze public Social media data (Facebook & Instagram) for competitive insights and content performance in Moldova.

  • Competitive activity monitoring
  • Trending content analysis
  • Content performance tracking
✅ 1 month free trial · then €500/mo VAT incl.

Consumer & Brand Research

Comprehensive analysis of the consumer profile and its interaction with a brand and/or category, to help identify the path to grow for your business.

  • Consumer socio-demographics
  • Consumer interest
  • Consumer media consumption patterns
  • Brand awareness/consumption
  • Competitive positioning
🆓 Demo free · Last version €250 VAT incl. / report

Content Database

Our works for TOP clients on the market, that resulted from our Data Intelligence approach, that could be an inspiration for your next campaign.

  • TV campaigns
  • Digital formats (Video, Display, Rich Media, Billboards)
  • Social Media content
  • Campaigns concepts and visuals
Learn More →

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