DATA INTELLIGENCE

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Insights, trends, and expert perspectives on data intelligence and marketing strategy

Alla Malinovskaya

Alla Malinovskaya

Business Partner • 25+ Years Experience

Expert in media strategy, business development, and administration. Alla brings over two decades of experience in shaping successful marketing campaigns and building sustainable business relationships in Moldova.

The Future of Media Strategy in Moldova

The Future of Media Strategy in Moldova

Exploring how data-driven insights are reshaping media planning and execution in the Moldovan market...

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Building Long-Term Client Partnerships

Building Long-Term Client Partnerships

The principles that drive successful business relationships in the advertising industry...

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Leadership in Times of Digital Transformation

Leadership in Times of Digital Transformation

How traditional media agencies can successfully navigate the digital revolution...

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Andrei Kopotz

Andrei Copots

Business Partner • 25+ Years Experience

Specialist in creative strategy, content production, and business development. Andrei has pioneered innovative approaches to content creation and brand storytelling in the region.

Creative Excellence in the Digital Age

Creative Excellence in the Digital Age

How creative strategy and content production adapt to evolving consumer behaviors...

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The Art of Storytelling in Modern Marketing

The Art of Storytelling in Modern Marketing

Creating compelling narratives that resonate with today's audiences across multiple platforms...

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From Concept to Reality: Content Production Insights

From Concept to Reality: Content Production Insights

Best practices for managing creative projects from ideation to final delivery...

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Dorel Samoila

Dorel Samoila

Acceleration Partner • 20+ Years Experience

Expert in communication strategy, digital excellence, and client relationship building. Dorel specializes in helping brands achieve breakthrough results through strategic communication.

Building Lasting Client Relationships

Building Lasting Client Relationships

The importance of strategic communication and digital excellence in today's business landscape...

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Digital Excellence: Beyond the Buzzword

Digital Excellence: Beyond the Buzzword

What digital excellence really means and how to achieve it in your organization...

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Strategic Communication in a Multi-Channel World

Strategic Communication in a Multi-Channel World

Coordinating brand messaging across traditional and digital platforms...

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Alexandr Zorkin

Alexandr Zorkin

Investment Partner • 18+ Years Experience

Specialist in media planning, investment strategy, and performance marketing. Alexandr brings deep expertise in data analytics and ROI optimization to media strategy.

Data-Driven Media Planning: A Practical Guide

Data-Driven Media Planning: A Practical Guide

How to leverage analytics and insights for smarter media investment decisions...

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The Evolution of Media Buying in Eastern Europe

The Evolution of Media Buying in Eastern Europe

Trends and opportunities in the regional media market...

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Optimizing Media Performance Through Testing

Optimizing Media Performance Through Testing

A systematic approach to improving campaign results through continuous testing...

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